Intraclass #8

TOPIC: Basic principles and consumer psychology.
OBJECTIVE: Analyze to the environment and technological.

Psychology of the consumer

Types of motivation

Intrinsic motivation:
it is centred on the individual and refers to carrying out a behaviour because it is interesting, pleasant or pleasant for the person.
the activity is performed for inherent satisfaction rather than external pressures or rewards.

Extrinsic motivation:
It is a type of transitory motivation that refers to the energy that appears to carry out a certain behavior with the aim of obtaining some external benefit, although this activity is not experienced as intrinsically interesting.

NFC application
NFC stands for Near Field Communication. It is a wireless technology operating in the 13.56 MHz band.

NFC technology harmonizes today’s diverse contactless technologies, enabling solutions in areas such as information collection and exchange, Access Control, health care, loyalty and coupons, transportation, payments, and consumer electronics.

Result:

In this class we analyzed the psychology of the consumer where it was possible to know how consumers act when purchasing a product or service, and also learned about the NFC application that can help tourism in its development as it allows payment by a mobile device.